Almost half of men would love to receive flowers despite gift being 'feminine' (2024)

LET'S be honest - we consider ourselves lucky if we receive a single bunch of flowers from our guy on Valentine's Day.

But have you ever stopped to consider if any of the men in your life would actually want to receive a lovely bouquet themselves? Because we certainly haven't.

A study of 2,000 adults by FunnyHowFlowersDoThat.co.uk, found that two thirds of men have been given a bunch has a gift - and 78 per cent loved the blooms.

What's more, nearly half of men (48 per cent) would feel appreciated if they were given a surprise bunch of flowers while 45 per cent said they would feel loved.

But while women typically receive a bouquet every few months, men are lucky to get one once a year - and 72 per cent of Brits considered flowers to be a "feminine" gift.

It also emerged just one in six adults have bought flowers for a man, with only a quarter of those with a male partner giving their loved one a bunch of blooms.

• Professor Green Bouquet, £40 from Urban Flower Company - buy now

Instead, beer (67 per cent) and chocolates (27 per cent) were among the more typical gifts for men.

A spokesperson for FunnyHowFlowersDoThat.co.uk said: “It’s interesting to see the divide between those who think flowers are feminine and those who have gifted a bouquet to men.

“Flowers have been typically seen as a female gift for decades – whether on Valentine’s, birthdays or as a pick-me-up, but why shouldn’t men receive them too?

“A bunch of flowers is a powerful way of cheering someone up, celebrating something and generally sharing emotions without necessarily having to say a lot.

“It’s nice to see that the men who have received flowers in the past liked it and we want to help make flowers for men less of a taboo.”

The study also found three in 10 adults would like to see flowers suggested more often as a gift for men, after more than half admitted they have never considered buying a bunch for a male.

But almost a third believe the notion that flowers are ‘feminine’ is an outdated stereotype, while 44 per cent feel a bunch of florals is a powerful way to reconnect and communicate without using words.

It also revealed people are most likely to receive a bouquet from their other half (62 per cent), followed by friends.

While coupled up Brits are most likely to buy a gift for their other half on birthdays and Christmas.

More than half (51 per cent) also treat their partner for Valentine’s and 23 per cent do so if they accomplish something.

In today’s society, it’s fairly rare for men to send flowers, especially to each other, just to say “hey, I hope you’re alright” or to cheer someone up – flowers bring joy both to the person gifting them and the person receiving them.

Professor Green

But a quarter admitted they are fussy when it comes to receiving presents, with 45 per cent ‘overwhelmed’ by the selection when buying flowers.

A confident one in three of those polled via OnePoll know their partner’s favourite flower though, with the most popular colours for both men and women as oranges and reds (32 per cent) and pinks and purples (27 per cent).

Professor Green has teamed up with FunnyHowFlowersDoThat.co.uk to front the ‘You B’OKquet Mate?’ campaign.

He said: “In today’s society, it’s fairly rare for men to send flowers, especially to each other, just to say 'hey, I hope you’re alright' or to cheer someone up – flowers bring joy both to the person gifting them and the person receiving them.

“I’m so pleased to be supporting this campaign where hopefully we can help remove any stigma for either sending or accepting flowers as men.

“I think men enjoy flowers just as much as women or would do, given the chance.”

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