According to the latest industry analysis conducted by Fact.MR, a leading provider of market research and competitive intelligence, theWorldwide Smartphone Marketis anticipated to reachUS$ 802.1 billionin 2024, with a projected compound annual growth rate(CAGR) of 7.30%expected to persist until 2034. The market is poised to achieve a valuation surpassingUS$ 1,615.6 billionby the year 2034.
Currently, more than half of the global population possesses a smartphone, and this figure is anticipated to witness further growth in the forthcoming years. Smartphones are no longer viewed solely as communication devices; instead, they are increasingly perceived as symbols of prestige and sophistication. This shift in perception has led to an exponential expansion of the market on a global scale.
Key Segments ofSmartphoneIndustry Research Report
By Operating System:
- Android Smartphones
- iOS Smartphones
- Others
By Price Range:
- Low-range Smartphones (Below $200)
- Mid-range Smartphones ($200-$500)
- Premium Smartphones (Above $500)
By Sales Channel:
- Online/e-Commerce
- Physical Retail Stores (Offline)
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East & Africa (MEA)
In contemporary society, smartphones have evolved into indispensable components of individuals’ lives. Their popularity among the general population has surged in recent years, driven by their multifunctional capabilities, seamless connectivity, and incorporation of advanced technologies. The increasing penetration of mobile internet in underdeveloped regions has significantly contributed to this rising demand.
The continuous advancements in the electronics industry and the introduction of novel functionalities in smartphones further propel the market’s expansion. To stay competitive in this dynamic landscape, companies must consistently introduce new features, enhance processing speeds, and improve screen resolutions. Additionally, the burgeoning gaming culture in countries such as India, Japan, China, and others is not only boosting smartphone demand in these regions but also influencing the global market.
“Innovation and differentiation are some of the most crucial aspects in the evolving smartphone market. Companies mustinvest in continuous innovation and develop new functionalities, design aesthetics, and user experiences to stay competitive in the market,”says a Fact.MR analyst.
Key Takeaways from the Market Study
- The global smartphone market is projected to expand at a CAGR of 7.30% over the forecast period.
- The North American smartphone market is expected to grow at a CAGR of 7.50% from 2024 to 2034.
- The United States holds a dominant share of 69.1% of the smartphone market in the North American region.
- China dominates the smartphone market in the East Asian region with a market valuation of US$ 156.4 million in 2024.
- The smartphone industry in the United States is expected to rise at a CAGR of 7.60% from 2024 to 2034.
- Based on the sales channel, the online/eCommerce segment is expected to hold a 63.10% market share in 2024.
- The segment of iOS smartphones dominates the market with a 31.40% share in 2024, based on operating systems.
Competitive Landscape
The global smartphone market is characterized by the presence of international brands, such as Apple, Xiaomi, Samsung, Oppo, Vivo, Nokia, etc. These companies have pioneered the smartphone technology. Over the period, they have also gained the trust of consumers all over the world. These companies invest billions of dollars in the research and development of new technologies that enhance user experience. There is a presence of smaller companies, too, in the smartphone market. These companies cater to the demands of regional consumers by curating affordable phones with premium features.
Diverse Sales Channels and Dominance of Android in Smartphone Market
In terms of sales channels, the online sales segment is poised to command an estimated 63.10% market share in 2024, while physical retail stores are anticipated to maintain a substantial 36.9% share, contributing to the market’s overall diversity and stability. In the realm of operating systems, the Android segment is set to dominate the smartphone industry, securing a significant 25.70% market share in 2024.
The eCommerce sector has experienced remarkable growth in recent years, extending its influence not only in developed nations but also in developing and underdeveloped countries. This surge has notably impacted the smartphone market, with consumers increasingly favoring online platforms to explore a vast array of options and make smartphone purchases tailored to their preferences. The attractiveness of these platforms is further enhanced by the regular introduction of enticing offers and discounts.
Key to the growing preference for online platforms is the convenience they provide, emerging as a primary factor in consumers’ decision-making process compared to traditional retail shops. Online platforms offer the added advantage of accessing comprehensive reviews and ratings, facilitating informed decision-making for potential buyers. The ease of purchasing smartphones with just a few clicks and having them delivered directly to their doorsteps further contributes to the growing trend of consumers opting for online channels.
